Questionnaire research: a practical guide

Planning questionnaire research

Writing items to collect factual information

Writing items to collect demographic information

Writing items to measure attitudes

Writing items to evaluate products, services, and programs

Conducting item tryouts and an item analysis

Preparing a questionnaire for administration

Selecting a sample of respondents

Preparing statistical tables and figures

Describing averages and variability

Describing averages and variability

Describing relationships

Estimating margins of error

Writing reports of questionnaire research.