Kids and branding in a digital world

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Author
Gunter, Barrie
Publisher
Manchester University Press
Publication Date
Varies, see individual formats and editions
Language
English
Book
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Subjects

Subjects
Advertising
Advertising & Society
branding
Branding (Marketing)
Brand name products
BUSINESS & ECONOMICS
BUSINESS & ECONOMICS -- Industrial Management
BUSINESS & ECONOMICS -- Management
BUSINESS & ECONOMICS -- Management Science
BUSINESS & ECONOMICS -- Organizational Behavior
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
Child consumers
Communication Studies
Digitale Medien
Electronic books
Industrial Management
Internet advertising and children
Kind
Kinder
Konsumentenverhalten
Management
Management Science
Marke
Markenartikel
Mass media and children
Media Studies
Medienpädagogik
Organizational Behavior
Produits de marque
SOCIAL SCIENCE
SOCIAL SCIENCE -- Media Studies
SOCIAL SCIENCE / Media Studies
Stratégie de marque
Werbung
Zielgruppe

More Details

ISBN
9780719097874
9781784992453
9781526104359
9781784997106

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