An overview of the roles of social cognition and affect in communication/ Howard E. Sypher, Lewis Donohew, and E. Tory Higgins - Automatic information processing: implications for communication and affect/ John A. Bargh - Schemas, affect, and communication/ Walter H. Crockett - Motivation and affect in interpersonal relations: the role of personal orientations and discrepancies/ C.Douglas McCann and E.Tory Higgins - Affect and message generation/ Howard E. Sypher and Beverly Davenport Sypher - Planning, affect, and social action generation/ Charles R. Berger - The role of affect in the elaboration likelihood model of persuasion/ Richard E.Petty, John T. Cacioppo, and Jeff A. Krasmer - Mood management: using entertainment to full advantage/ Dolf Zillmann - Behavior and biology: Research on sensation seeking and reactions to the media/ Marvin Zuckerman - "The nature of news" revisited: the roles of affect, schemas, and cognition/ Lewis Donohew, Seth Finn, and William G. Christ - Communication, social, cognition, and affect: a psychophysiological approach/ John T. Cacioppo, Richard E. Petty, and Louis G. Tassinary -
